A Groundbreaking Luxury Experience: Steenberg Farm’s Immersive Harvest
For the first time in South Africa, Steenberg Farm, nestled in the prestigious Constantia Valley, is redefining the wine harvest season through the cutting-edge power of augmented reality (AR).
The much-anticipated annual harvest of renowned varietals such as Sémillon, Sauvignon Blanc, and the Cape’s most exquisite reds has traditionally been an exclusive process, closed to the public. But now, thanks to the estate’s revolutionary Immersive Harvest Experience, guests can witness the magic of the yield—without disrupting the centuries-old tradition.
A High-Tech Journey Through the Vineyards
Guests will embark on an enchanting journey through Steenberg’s vineyard blocks, unlocking a digital world of captivating insights and behind-the-scenes moments simply by scanning QR codes with their smartphones. As they wander along the scenic trails, AR technology will unveil exclusive videos and imagery, featuring Steenberg’s acclaimed winemaker, Elunda Basson, and viticulturist, Vlok Hanekom, who will share fascinating details about the harvest process.
Through their phone’s camera lens, guests will even witness the dynamic world of harvest—watching skilled pickers at work and tractors transporting bins brimming with freshly picked grapes.
Blending Tradition with Innovation
Augmented reality is transforming luxury tourism, allowing visitors to seamlessly blend real-world beauty with digital storytelling. With smartphones now an essential travel companion, this immersive innovation ensures a flawless, accessible, and deeply engaging experience for all.
“We are the first wine estate in South Africa to offer guests the opportunity to experience the thrill of harvest through augmented reality,” says Jestine Enslin, Steenberg Farm’s Marketing Manager.
“This exclusive experience is designed for tech lovers, wine connoisseurs, and adventurers alike—anyone eager to witness something truly extraordinary. All you need is a smartphone and a pair of comfortable walking shoes.”
Indulge in the Ultimate Steenberg Escape
For those looking to elevate their experience, Steenberg presents an opulent Immersive Harvest Experience Package, starting from R9 190 per couple.
This luxurious package includes:
✨ A one-night stay for two at the award-winning Steenberg Hotel & Spa
🍷 A bottle of Steenberg’s signature wine upon arrival
🍇 The exclusive Immersive Harvest Experience
🍽️ A curated wine-tasting session
🌿 Lunch or dinner for two, inclusive of a 12% service fee
🚴 Complimentary use of mountain bikes to explore the breathtaking 300-hectare estate
Limited Availability – Book Now!
This once-in-a-lifetime experience is available from 1-31 March 2025, with limited spots available.
📞 Reserve your place now: Call 021 713 2222 or email reservations@steenberghotel.com.
Step into the future of luxury wine tourism and immerse yourself in the essence of Steenberg’s timeless harvest. 🍷✨
