Stimorol Infinity – recognised as the ‘Coolest Chewing Gum Brand’ at the 2015 Sunday Times Generation Next Survey Awards – is set to continue its momentum in 2016 by launching an epic sampling campaign for the Stimorol Infinity 1-Piece range.
Stimorol Infinity 1-Piece will be hosting various activations around Johannesburg, Durban and Cape Town from the beginning of June to end August. These activations include a unique ‘mobile ATM machine’ that dispenses instant branded Stimorol gear on presentation of a Stimorol 1 Piece wrapper. The activations also include an opportunity for consumers to enter to win the grand prize consisting of R50 000 cash, a R10 000 Clothing voucher, R9 000 Smartphone and a hosting slot on Vuzu TV.
Over the next few months, the Stimorol Ground Crew will be heading to taxi ranks consumers frequent daily to give them the chance to experience the endless possibilities that Stimorol 1-Piece can offer. All fans need to do is to purchase a Stimorol 1-Piece, keep the wrapper and head to one of the activations for a chance to win hundreds of spot prizes from the Mobile ATM Machine.
In addition to these prizes, the hosting slot on Vuzu will be a sought after by those go-getters with big dreams. By recording an epic one-minute video telling Stimorol and Vuzu why you are TV’s next best thing, uploading to www.stimorol1piece.co.za at the activation or at home, you stand a chance to win the ultimate presenting slot, plus other top prizes. Follow vuzutv on Instagram for more information too!
Andrea Cloete, Category Brand Manager of Stimorol says: “We are excited to launch this awesome 1-Piece campaign, as we continue to demonstrate the endless possibilities that Stimorol offers consumers. We chose endless possibilities as the big idea of the campaign, to link with the endless long lasting flavour that the gum offers.”
The Stimorol Infinity Ground Crew will be visiting a variety of Taxi Ranks all over the country, including Dobsonville, Randburg, Lenasia and Diepsloot, Pine Town, Chatsworth, Mitchells Plain and Athelone to name but a few. View schedule here
Stimorol Infinity 1-Piece is a perfect all day refreshing gum, with its long lasting flavours in Mint and Tropical flavour, available for just R1.00 at your nearest wholesaler, spaza shop and hawker table.