The Johannesburg Pride Parade and Festival Celebrates 30 Years of Advocacy, Activism and Change

On September 28th, 2019, The Johannesburg Pride successfully launched its unified community platform Pride of Africa, where the official details of the Pride Parade & Festival were announced. A series of supporting events have since followed in celebration of Pride Month including the Pride of Africa Fashion show, Lifestyle Conference, Brunch session and the Awards Gala Dinner, prior to the much-anticipated main event taking place this Saturday, 26 October 2019.

On the evening of October 19th, Pride of Africa held an Awards Gala Dinner at the Hilton Hotel in Sandton, Johannesburg. The LGBTQ+ community has seen dozens of unsung heroes who dedicate their time, effort and money to empower and uplift the lives of every LGBTQ+ME person on the continent. The Pride of Africa Awards celebrated these heroes and recognised the phenomenal work they have done to uplift the LGBTQ+ME community.

JHB Pride Parade and Festival Organiser- Kaye Ally states that “since its inception in 1990, the Johannesburg Pride Parade and Festival remains an open invitation for all to come and take a stride for Pride. Each year, thousands of LGBTQ+ME community members and allies march through the streets of Johannesburg in a stand for self-acceptance and legal rights”.

In celebration of its 30th anniversary, Pride weekend will kick off with a Pre-Pride party prior to the main event on Friday 25th October at Babylon the Joburg Bar in Illovo, Johannesburg. Having secured the support of Sandton City Mall and Sandton Central, Africa’s leading Pride event will return to the streets of Sandton after a seven-year hiatus on Saturday, 26th October 2019.

The Johannesburg Pride Parade and Festival is set to razzle and dazzle everyone through the many measures that have been implemented to guarantee a successful and memorable day “Ally adds.

Ensuring that all Pride goers have a fantastic day, a Pride Village will be set up next to Sandton City, between Sandton Drive and 5th Street, with secure parking available at the mall. Easy access via the Sandton Gautrain station will also be available. The Pride Village provides a safe space for attendees to enjoy the day with access to various food & beverage stalls, several bars and a small market.

Medical services and doctors will be on standby during the parade and at the pride village. The Johannesburg Metro Police Department as well as the South African Police Service will be available to control and regulate traffic as the parade progresses. A private security company will assist with security measures at the event in collaboration with approximately 500 volunteers from the community who will assist as marshals throughout the day.

The official Johannesburg Pride March will kick off from the Pride Village at 14:00, guiding attendees through the streets of Sandton. Adding to this year’s festivities is a mix of local and international performers, with the likes of Atlanta, Shaolin Funk, Darker Than White, DJ Tinkz, Locnville and Sketchy Bongo all gracing the stage. Joining as this year’s Festival Grand Marshall is none other than the Queen of the North herself, Brooklyn Hytes, runner-up of RuPaul’s Drag Race Season 11. More performances by our queer artists King Olwee, Amstel, Justine, DJ Biskit, DJ Puggy, DJ Skye, Mrizzie and Deepah are set to contribute to the entertainment of the day, with Lebo G as the event MC.

To round off the day’s events, Pride of Africa’s exclusive entertainment partner, Babylon the Joburg Bar will host the official Johannesburg Pride after party. Keep an eye on their social channels for more information.

Pride of Africa is pleased to annouce the several diversity conscious, global entities who have asssisted and supported The Johannesburg Pride Parade and Festival in ever-increasing numbers. These include Bacardi, Vodacom, Accenture, EY, Google and Baker Mackenzie, while VISA has come on board as an exclusive payments partner. Cosmopolitian South Africa and Transafrica Radio have also been on board as the official Pride of Africa media partners. Kaye Ally closes off by stating that “the list would not be complete without mentioning our fabulous brand and communication sponsor Joe Public United, without whom our 30th year would not be as colorful.”

To find out more about this year’s event, visit or follow Johannesburg Pride on social media.

Facebook: Johannesburg Pride

Twitter: @JHBPride

Instagram: @jhbpride

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