Radford Dale: Bottling Hope with Sustainable Practices and Ethical Choices
Radford Dale isn’t just bottling award-winning wines, they’re bottling hope for the future. The South African winery is making serious strides in sustainability and ethical practices, all while maintaining their commitment to producing exceptional wines.
A Lighter Touch on the Planet: The recent relaunch of their sister label, The Winery of Good Hope, exemplifies this dedication. They’ve ditched heavy glass bottles in favor of lightweight, fully recyclable packaging. This “weightlessness” extends to the design with clean script floating on a white background.
Sustainability Goes Beyond Packaging: But Radford Dale knows it’s not just about the bottles. They’ve long been champions of sustainability across their entire operation. Their commitment includes:
- Organic viticulture and winemaking: Their Radford Dale Organic line showcases this commitment, and they’re working to extend it to their Stellenbosch winery.
- Community upliftment: The Land of Hope range supports educational programs for Radford Dale employees and their families.
- Ethical sourcing: Their membership in WIETA (Wine Industry Ethical Trade Association) ensures fair labor practices.
The Whole Industry Needs to Change: Founder Alex Dale emphasizes that the industry needs a collective shift towards sustainability. He encourages other wineries to embrace lighter bottles and responsible practices.
Leading Wine Critic Jancis Robinson Agrees: Robinson, a powerful voice in the industry, advocates for lighter bottles and a reduction in environmental impact.
Radford Dale Leads the Charge: The Winery of Good Hope’s new bottles meet the global initiative of reducing bottle weight, setting a positive example.
Sustainable Practices Don’t Compromise Quality: Dale assures customers that the switch to lighter bottles doesn’t affect the quality of their wines. These are still the same “extremely approachable, classy and elegant” wines Radford Dale is known for.
Beyond the Bottle: Sustainability is woven into the fabric of Radford Dale. From ethical treatment of employees to responsible sourcing, they aim to leave a positive impact on the world.
A Commitment to the Future: Transitioning to sustainable practices takes time, but Radford Dale is in it for the long haul. They plan to phase in lighter packaging across all their ranges, ultimately embodying their core philosophy of care.
For more information and to discover Radford Dale’s exceptional wines, visit www.radforddale.com.
